Body Shaming Discourse on Rara's Character

Myth and Hegemony of Beauty in the Film Imperfect

Authors

  • Afdhal Kusumanegara Universitas Islam Negeri Sultan Syarif Kasim Riau
  • Novia Zulhaida Putri
  • Della Zachra Monica
  • Atina Hazana

Keywords:

body shaming; Rara’s character; Imperfect; myth of beauty

Abstract

This research investigates the body shaming discourse on the character Rara in the film Imperfect. This research aims to reveal the psychological and social influences of body shaming on the main character. The data is in the form of linguistic signs and semiotic signs in the film Imperfect. This research analysis uses Barthes' semiotic theory (denotation & connotation-myth) and is supported by the interpretation of hegemony theory. Analysis is applied to the use of language and signs in the film, as well as the interpretation of the cultural context that influences the representation of the character Rara. The research results indicate that (1) body shaming plays a central role in Rara's character development, influencing self-image, social interactions, and personal aspirations; (2) mass media films become an important platform for spreading and strengthening myths about the ideal body and then influencing individual self-perceptions. and become hegemonic. The implications of this research provide insight into how media representations can influence the social construction of individuals who are acceptable in society.

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Published

2024-10-18

How to Cite

Kusumanegara, A., Zulhaida Putri, N., Zachra Monica, D. ., & Hazana, A. . (2024). Body Shaming Discourse on Rara’s Character: Myth and Hegemony of Beauty in the Film Imperfect. Tarbiyah Suska Conference Series, 3(1), 76–85. Retrieved from https://jom.uin-suska.ac.id/index.php/TSCS/article/view/3632